Amazon Ads · Facebook & Google · Metadata · Promotion · Print Marketing

Your Book Deserves
to Be Read —
Not Just Published

Publishing your book is only half the journey. Getting it in front of the right readers is where most self-published authors struggle — and where Uprisen Publishers steps in. From metadata that ranks to ads that convert, we market your book the way traditional publishers market theirs.

Amazon Ads for Authors
Facebook & Google Ads
Metadata Optimisation
Book Promotion Campaigns
Print Marketing Materials
Amazon KDP — Rank Improvement ↑ 84%
#1,204
Paid Store Rank after metadata optimisation
Facebook Ads Campaign — Live ● LIVE
$0.38
Cost per click · 3.2% click-through rate
Book Promotion — Weekly Sales ✦ Active
312
Units sold this week · 6× pre-campaign average
$0.40Avg. cost per click target
3–5×Return on ad spend target
240%Search visibility lift avg.
6×Sales lift during promotion
500+Books marketed
Amazon KDP| Facebook & Instagram| Google Ads| Apple Books| BookBub| Goodreads| Metadata Optimisation| No Long-Term Contracts| Amazon KDP| Facebook & Instagram| Google Ads| Apple Books| BookBub| Goodreads| Metadata Optimisation| No Long-Term Contracts|
📉

4 Million Books Published on Amazon. Most Sell Fewer Than 100 Copies.

The problem is rarely the book. It is discoverability. Without the right metadata, categories, keyword strategy, and promotional push, even an exceptional book disappears into the noise. Uprisen's marketing team exists to make sure yours does not.

Fix My Book's Visibility →
Sound Familiar?

Why Most Self-Published Books Stop Selling After Launch

These are the exact marketing failures that prevent great books from finding their audience — and the problems our marketing team solves every day.

🔍

Poor Amazon Discoverability

Wrong keywords, incorrect categories, and an unoptimised book description mean Amazon's algorithm never recommends your book — no matter how good it is.

💸

Wasted Ad Spend

Running Facebook or Amazon ads without the right targeting, creative, and funnel structure burns through budget with little to show. Most author ad campaigns lose money because of poor setup.

📊

No Strategy After Launch Day

A launch spike followed by a rapid sales decline. Without an ongoing promotional strategy, books lose momentum within weeks and never recover their ranking.

🎯

Wrong Audience Targeting

Promoting to the wrong readers wastes money and generates poor reviews. Genre-aware audience targeting is the difference between 2% and 8% conversion on ad traffic.

📝

Weak Book Description

The book description is your primary sales page. Most author-written descriptions fail to use the right keywords, structure, or emotional hooks that convert browsers into buyers.

🖼️

No Physical Marketing Presence

Bookstores, events, and community marketing still drive significant sales. Without professional bookmarks, posters, and printed materials, authors miss entire reader acquisition channels.

Our Marketing Services

Four Marketing Services. Every Channel. Every Format.

From the metadata that determines whether Amazon recommends your book, to the ads that drive readers directly to your sales page — Uprisen covers every marketing channel that moves books.

01 — Metadata Optimisation
📊

Book Metadata Optimisation

Your book's metadata is the engine of Amazon discoverability. The right title format, subtitle, keywords, categories, and description determines whether Amazon's algorithm surfaces your book to the right readers — or buries it permanently.

Typical Results After Optimisation
240%Search Visibility
68%Page Conversion
3.8×Sales Rank
KDP Keyword ResearchCategory OptimisationTitle & Subtitle ReviewSEO Book DescriptionA+ Content SetupBISAC Code StrategyBackend Keywords (×7)Competitor Analysis
From $149
Get a quote →
02 — Ads for Authors
🎯

Ads for Authors

Facebook, Instagram, Google, and Amazon Ads — professionally set up, targeted, and managed by our paid ads specialist. Campaigns built specifically for book marketing with genre-aware audience targeting and creative that converts readers, not just clicks.

Campaign Benchmarks We Target
$0.40Avg. CPC
3–5×ROAS Target
2–4%CTR Avg.
Facebook & Instagram AdsGoogle AdsAmazon Sponsored AdsAudience ResearchAd Creative DesignA/B TestingWeekly ReportingBudget OptimisationRetargeting Setup
From $299 / month
Get a quote →
03 — Book Promotion
📣

Book Promotion Campaign

A strategic promotional campaign designed around your book's genre, launch window, or back-catalogue push. We combine platform promotion, community outreach, reader group engagement, and price promotion strategy to drive a coordinated sales spike.

Promotion Campaign Outcomes
Sales Lift Avg.
Top 100Category Target
14 daysCampaign Window
Launch Campaign StrategyPrice Promo CoordinationReader Community OutreachBookBub & Promo SitesSocial Media CampaignEmail Blast StrategyReview Generation PlanPost-Promo Report
From $199
Get a quote →
04 — Print Marketing
🖨️

Bookmarks & Posters

Professional print and digital marketing materials for book fairs, library events, bookstore placements, and social media. Genre-appropriate design that matches your cover and creates a cohesive author brand presence across every channel.

What Is Included
5+Formats Delivered
Print+ Digital Files
2Revision Rounds
Bookmark Design (Front & Back)A4 / A3 Poster DesignEvent Banner DesignSocial Media GraphicsPrint-Ready PDFDigital Web VersionBrand-Matched DesignSource Files Included
From $99
Get a quote →
05 — Book Description
✍️

SEO-Optimised Book Description

Your book description is your sales page. A professionally written, keyword-rich Amazon description that hooks the right reader in three seconds and convinces them to buy — while simultaneously telling Amazon's algorithm exactly who to show your book to.

Keyword Research IncludedHTML Formatting for KDPHook-Led StructureGenre Voice MatchedAmazon A+ Compatible2 Versions DeliveredApple Books & Google Play1 Revision Round
From $79
Get a quote →
Full Bundle

Complete Marketing Launch Package

All five marketing services combined into a coordinated launch strategy. Every channel firing at once — metadata, ads, promotion, print materials, and description — managed as a single campaign by our full marketing team.

Full Bundle Includes
5Services
1Strategy
30 dayCampaign
Metadata + KeywordsFacebook + Google Ads14-Day Promo CampaignBookmarks + PosterSEO Book DescriptionMonthly Strategy Report
How Our Ads Work

From Ad Spend to Book Sales — The Funnel

Most author ad campaigns fail at step two. Here is exactly how we structure campaigns that actually move books.

🎯

Audience Research & Targeting

We identify readers of comparable titles, genre-specific interest clusters, and behavioural audiences — so every dollar reaches a potential buyer, not random traffic.

🖼️

Ad Creative That Converts

Our graphic designer produces genre-appropriate ad creatives — the right imagery, copy, and format for each platform. Hook in the first second or the click never comes.

📄

Optimised Landing Destination

Traffic lands on your fully optimised Amazon or author website page — description, cover, and reviews working together to convert the click into a sale.

📈

Weekly Optimisation & Reporting

Every campaign is reviewed weekly. Underperforming ads are paused. Winning audiences are scaled. You receive a plain-English report every Friday.

Campaign Dashboard — Author Fiction Launch Live
$0.41Cost Per Click↓ 18% from wk 1
3.8×Return on Ad Spend↑ improving
247Sales This Month↑ 6× baseline
Daily Sales — 7 Day Window
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Amazon Category Rank#842 → #128
Click-Through Rate3.2% (↑ from 1.8%)
New Reviews This Week7 (4.8★ avg)
Kindle Unlimited Pages Read+41,800
Campaign StatusScaling — Week 3
Metadata Optimisation

The Difference Between Found and Forgotten

Most authors publish with the metadata their book came with. Our SEO team rebuilds it from the ground up — and the ranking difference is immediate and measurable.

We research the exact keywords readers in your genre type into Amazon's search bar, identify the two categories where your book has the best chance of ranking in the top 100, rewrite your description with a conversion-focused hook and HTML formatting, and configure all seven backend keyword slots with non-duplicate high-volume search terms.

Before — Unoptimised Listing
The Silent Hours
A story about a woman who discovers secrets in her small town. Things are not what they seem and she must uncover the truth before it is too late. A gripping read for fans of mystery.
mystery bookfictionthriller novel
✗  Amazon Rank: #485,920 · 3 sales / month
After — Uprisen Optimised
The Silent Hours: A Small-Town Psychological Thriller
She thought she knew her neighbours. She was wrong. When librarian Claire Marsh finds a sealed letter hidden inside a donated book, what begins as curiosity unravels into something she can never un-know...
psychological thriller womensmall town mystery noveldomestic suspense 2024cozy mystery seriesgripping female protagonist
✓  Amazon Rank: #4,820 · 94 sales / month
Transparent Pricing

Simple, Results-Focused Marketing Packages

Three packages built around where your book is in its journey — from a quick visibility fix to a full 30-day launch campaign.

Visibility
Foundation
Best for books already published needing a discoverability fix
From$199/ project
  • Full metadata optimisation
  • SEO book description rewrite
  • Category & keyword research
  • Backend keyword configuration (×7)
  • Amazon A+ content setup guidance
  • Competitor analysis report
Get Started →
Full Campaign
Authority
Series authors and publishers seeking sustained growth
From$1,199/ month
  • Everything in Growth
  • Google Ads campaign
  • Full 30-day promo strategy
  • Bookmarks + poster design
  • Monthly strategy call included
  • Retargeting & lookalike audiences
  • Series / back-catalogue strategy
Request Custom Quote →

Ad spend budget is not included in package prices — this goes directly to the ad platforms. We advise a minimum of $5–$10/day for Facebook and $10–$15/day for Google. All management and strategy is included in the above.

Why Uprisen Publishers

We Market Books. Not Generic Products.

Book marketing is a specialist discipline. Our team understands publishing platforms, reader behaviour, genre conventions, and the specific algorithms that drive Amazon book sales — not just ad platforms in general.

01

Book Marketing Specialists

We market books — not apps, services, or e-commerce products. Our team understands genre reader behaviour, platform algorithms, and the specific metrics that matter in book marketing.

02

Full Team Behind Every Campaign

SEO expert, paid ads specialist, graphic designer, and content writer all contributing to your campaign. A level of resource most individual authors could never access independently.

03

Platform-Native Knowledge

We know Amazon's A9 algorithm, KDP Select programme rules, Facebook's book audience clusters, and Google's book keyword intent — from active daily campaigns, not theory.

04

Transparent Weekly Reporting

Every client receives a plain-English weekly report. No vanity metrics. No confusing dashboards. Just clear numbers: spend, clicks, sales, rank, and next week's strategy.

05

No Long-Term Contracts

Monthly services are month-to-month. We earn your continued business by delivering results — not by locking you into contracts that guarantee our revenue regardless of performance.

06

End-to-End Publishing Available

If your book still needs formatting, cover design, or publishing setup, our production team can handle that too. Marketing is most effective when the book itself is optimised first.

How It Works

From Strategy Call to Sales Growth

A clear five-step process — from understanding your book's current position to a running campaign generating measurable results.

01
Step One

Free Strategy Call

We review your book, current sales, platform presence, and goals. You receive an honest assessment of what is holding your sales back — no obligation.

02
Step Two

Marketing Audit

Full review of your metadata, description, categories, keywords, and existing ad performance. We identify exactly where the gaps are before spending a single dollar.

03
Step Three

Custom Strategy

A tailored marketing plan for your book, genre, budget, and timeline. Which channels, which spend, which services — and in which order to maximise return.

04
Step Four

Campaign Launch

Metadata goes live. Ads activate. Promotion campaign begins. All elements coordinated to fire simultaneously for maximum ranking and sales impact.

05
Step Five

Optimise & Scale

Weekly reviews, A/B test results, and budget reallocation ensure performance improves throughout the campaign. Monthly strategy call included on all ongoing packages.

Author Results

Authors Who Grew Their Sales With Uprisen

★★★★★

My book had been sitting at rank 200,000+ for eight months. After Uprisen optimised my metadata and ran a two-week promotion campaign, it hit the top 1,000 in my category for the first time. Sales went from 4 a month to over 80. I was genuinely shocked.

TW
Thomas W.
Thriller Author — United States
★★★★★

The Facebook ads campaign was set up properly for the first time. Previous attempts I had run myself burned through £400 with nothing to show. Uprisen's campaign delivered a 4.1× return on spend in the first month. The weekly reports were clear and honest throughout.

PH
Patricia H.
Romance Author — United Kingdom
★★★★★

I did not realise how much my book description was costing me until Uprisen rewrote it. The new version with proper keywords and formatting changed everything. Page reads in Kindle Unlimited doubled within three weeks of the updated listing going live.

MO
Marcus O.
Fantasy Author — Australia
Common Questions

Book Marketing Questions, Answered Directly

The questions authors most commonly ask before starting a marketing campaign — answered without jargon.

QHow quickly will I see results from metadata optimisation?

Amazon typically indexes metadata changes within 24–72 hours. Most authors see measurable ranking improvements within the first week. Full impact on sales usually appears within 2–4 weeks as Amazon's algorithm adjusts its recommendations.

QHow much should I budget for ads on top of the management fee?

We recommend a minimum of $5–$10 per day for Facebook/Instagram and $10–$15 per day for Google. Ad spend goes directly to the platforms — not to Uprisen. We manage the budget on your behalf within whatever you set.

QDo you guarantee specific sales numbers?

No — and we would encourage you to be sceptical of any marketing agency that does. We guarantee professional campaign execution, transparent reporting, and ongoing optimisation. Sales results depend on your book, genre, cover, and competitive landscape.

QCan you market a book that was published a long time ago?

Absolutely. Back-catalogue promotion is one of our most effective services. A metadata refresh, new description, and coordinated promotion campaign can revive sales on books that have been dormant for years.

QDo I need to be in KDP Select to benefit from your marketing?

No. We market books both inside and outside KDP Select. However, being in Select does unlock Kindle Countdown Deals and Free Promotion Days which we can incorporate into promotional campaigns for significant ranking impact.

QWhat platforms do you run ads on?

Facebook, Instagram, Google Search, Google Display, and Amazon Sponsored Products. The right combination depends on your genre and budget. We advise on platform selection as part of the free strategy call.

QIs there a minimum contract length for ongoing marketing?

No. Monthly marketing services are month-to-month. We ask for at least 60 days to demonstrate meaningful results — marketing campaigns take time to optimise — but there is no contract locking you in beyond that.

QCan you also help with the book itself if it needs work before marketing?

Yes. If your cover, formatting, or interior layout is holding back conversions, our production team can address all of that first. Marketing a book with a weak cover is like advertising a shop with a broken window. We ensure the whole package is strong before spend begins.

Free Strategy Call

Ready to Grow Your Book Sales?

Tell us about your book and current situation. We will review it and come to the strategy call with a clear assessment of what is holding back your sales — and exactly how to fix it.

  • Free strategy call — no obligation
  • Full marketing audit of your current listing
  • Custom campaign proposal within 24 hours
  • No long-term contracts — month-to-month
  • Weekly transparent performance reports
  • Ad spend budget goes directly to platforms
  • Works for new releases and back-catalogue

Book Your Free Strategy Call

We will review your book and respond within 24 hours to confirm your call.

🔒 No obligation · Free marketing audit included · Response within 24 hours · Worldwide authors welcome

Your Book Is Published. Now Let's Make Sure People Find It.

Every day your book sits without optimised metadata and an active marketing strategy is a day of readers — and revenue — lost permanently. That changes today.

✦ Live Chat  ·  WhatsApp Support  ·  Response Within 24 Hours ✦