Ads for Authors Services

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Reach the Right Readers.
Sell More Books

Publishing your book is only the beginning. Without the right marketing strategy, even the best books can struggle to reach their audience. Our Ads for Authors service helps you connect with readers through targeted advertising on leading platforms, increasing visibility, driving sales, and helping your book achieve its full potential.
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3 +
Ad Platforms
100 %
Transparent Reporting
4.9 ★
Author Rating
24 /7
Campaign Monitoring

Our Ads Services

Everything You Need to
Sell More Books

01

Amazon Ads Management

Target readers actively searching for books in your genre with strategically managed Amazon advertising campaigns — Sponsored Products, Sponsored Brands, and Display Ads.
  • Sponsored Products
  • Keyword Targeting
  • ACOS Optimised
  • Genre-Specific

02

Meta Ads Management

Promote your book on Facebook and Instagram with audience-focused campaigns that increase visibility, drive traffic to your Amazon listing, and build genuine reader engagement.
  • Facebook Ads
  • Instagram Ads
  • Lookalike Audiences
  • Retargeting

03

Audience & Keyword Research

Identify the most relevant keywords, categories, and reader audiences to improve campaign performance — built from data, not guesswork, before a single ad runs.
  • Competitor Analysis
  • Genre Keywords
  • Reader Personas
  • Category Research

04

Ad Creative Design

Professionally designed ad visuals and persuasive copy that capture attention and encourage clicks — built specifically for book promotion across Amazon, Facebook, and Instagram.
  • Ad Graphics (JPG/PNG)
  • Ad Copywriting
  • A/B Test Variants
  • Platform-Sized
  • Most clients choose eco-recycling

05

Campaign Optimisation

We continuously monitor, test, and refine your campaigns to improve performance and maximise your ad spend — adjusting bids, audiences, and creatives based on live data.
  • Bid Management
  • A/B Testing
  • Budget Optimisation
  • Weekly Refinements

06

Performance Reporting

Receive regular, clear reports with insights into campaign performance — ad spend, clicks, impressions, conversions, and ROI — with plain-language recommendations for continued growth.
  • PDF Reports
  • ROAS Tracking
  • Conversion Data
  • Growth Recommendations

Output Formats

Files & Assets Delivered
With Every Campaign

Ad Creatives

High-resolution ad graphics optimised for Amazon, Facebook, Instagram, and other digital advertising platforms — correctly sized for every placement.

Social Media Assets

Platform-ready promotional images in the correct dimensions for posts, stories, and sponsored campaigns across Facebook and Instagram.

Ad Copy Document

Professionally written headlines, primary text, descriptions, and calls-to-action — ready for immediate campaign launch across all selected platforms.

Performance Reports

Clear reports outlining ad spend, impressions, clicks, conversions, ROI, and optimisation recommendations — in plain language, not marketing jargon.

The Process

From Book to
Campaign Launch

Book & Audience Analysis

We review your book, genre, and target audience to build a tailored strategy

Campaign Strategy

Best platforms, keywords, and audience targeting identified

Ad Creation

Compelling creatives and persuasive copy designed and written

Campaign Launch

Ads professionally set up and launched across selected platforms

Author Testimonials

Authors Who Grew Their
Sales With Our Ads

My Amazon Ads ACOS dropped from 45% to 18% within two weeks. Their keyword targeting is incredibly precise and profitable.

Maya Lin

Thriller Author

They set up a highly effective Facebook ad funnel. I docked a star only because the weekly performance reports were a bit brief.

Arthur Mercer

Non-Fiction Writer

Finally, an ad manager who understands indie publishing. My daily sales tripled, and the campaign scaling was smooth and logical.

Finnian Hayes

Fantasy Author

📦 Pricing is based on page count. Get a free quote — we'll give you an exact estimate before you ship a single book.

FAQs

Frequently Asked Questions

We create and manage campaigns on Amazon Ads (Sponsored Products, Sponsored Brands, and Display), Facebook Ads, and Instagram Ads. Each platform is managed with a platform-specific strategy rather than a one-size-fits-all approach.

Yes — your advertising budget is paid directly to the advertising platform (Amazon or Meta), while our service fee covers campaign strategy, setup, management, optimisation, and reporting. We advise on appropriate budget levels based on your genre and goals.
Absolutely. We work with both new releases and existing titles looking to increase visibility and sales. For new releases, we recommend starting campaigns on or just before launch day to build early momentum and Amazon ranking signals.
No agency can guarantee sales — and any that do should be approached with caution. However, strategic advertising with proper targeting, optimised creatives, and continuous refinement significantly improves your book’s visibility and helps it reach readers who are most likely to purchase it.
You receive regular performance reports covering campaign insights, key metrics, ad spend, conversions, and optimisation recommendations. For active campaigns we also provide ongoing communication whenever significant changes are made or notable results achieved.

Still Have Questions?

Our publishing consultants are happy to help you

Book Free Consultation

Ready to Grow Your
Book Sales?

Whether you’re launching your first book or promoting an existing title, our Ads for Authors service helps you reach the right audience with targeted, results-driven advertising. Let’s build a campaign that gets your book noticed.
  • Amazon Ads — Sponsored Products & Brands
  • Meta Ads — Facebook & Instagram campaigns
  • Genre-specific audience & keyword research
  • Professional ad creative design & copywriting
  • Continuous optimisation — bids, audiences & creatives
  • Regular performance reports with clear metrics

Start Your Campaign

Free consultation — no obligation required

🔒 No obligation · Free consultation · Response within 24 hours